PHOENIX, February 14, 2014 – The Cancer Awareness Advertising Awards (CAAA) is the nation’s most elite competition recognizing excellence in advertising specific to Cancer Awareness. As part of it’s mission, the CAAA recognizes and honors exceptional marketing, advertising and communications specifically for the promotion and education of cancer awareness.
Avella Specialty Pharmacy was recognized for excellence in the 2013 CAAA program for advertising and marketing efforts, which scored among the best in the nation. Their white paper for oncology patients and healthcare provider won a Gold Award. The full white paper can be found here: http://info.avella.com/oncology-whitepaperAccording to the American Cancer Society, more than one million people in the United States alone are diagnosed with cancer annually. As healthcare professionals, it is crucial to inform and educate our communities about the risk factors, early detection as well as diagnosis and treatment services that may be available to them.
“It is a tremendous honor to have our work recognized by the Cancer Awareness Advertising Awards,” said Todd Speranzo, Vice President of Marketing at Avella.
At Avella, we believe it is our responsibility to partner with patients and providers and empower them with knowledge that will result in access to appropriate oncology treatment regimens, medication management therapies, and ultimately to increased patient survival rates.
All entries in the Cancer Awareness Advertising Awards were judged by an elite panel of healthcare marketing experts representing all aspects of medical advertising throughout the healthcare industry.
In order for entries to be recognized in the CAA Awards, the work must place above the 85% in the scoring process. Awards were issued based on the following scores:
Judges Choice – Score of 100%
Gold Awards – Score of 95 to 99 (top 5% in the nation)
Silver Awards – Score of 90 to 94 (top 12% in the nation)
Bronze Awards – Score of 85 to 89 (top 16% in the nation)
All winner’s are currently posted on the CAA Awards website. www.CAAAwards.com
About Avella Specialty Pharmacy
Headquartered in Phoenix, Arizona, Avella Specialty Pharmacy is a National Accredited Specialty Pharmacy, providing individualized care and support to patients since 1996. Avella's clinical pharmacists and staff members are experts in managing complex disease states and providing compassionate care. The company offers a nationwide distribution service to complement its retail locations. Avella reached 1,105th on Inc. magazine's 2013 list of the 5,000 fastest-growing private companies in the country. In addition, the Arizona Corporate Excellence Awards has named Avella Specialty Pharmacy as the fastest-growing private company based in the state. For more information, please visit www.avella.com.